Leveraging on the growing popularity of motorsports in India, the countrys largest automobile company, Tata Motors, today announced its foray into the world of racing by launching the Tata Motors.
As part of this new initiative, which works as a platform for steering the companys participation in motorsports and allied activities, the Tata Motors will field a team of two Tata Safaris and two Xenon XT cars to participate in the forthcoming Desert Storm Rally, beginning on February 22 from Ahmedabad.
The team from Tata group will later on participate in other motorsports events in India such as the Raid De Himalayas in their quest to become a regular on the racing circuit.
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| Tata safari |
With best in class technologies in our product range, we will now be able to showcase these technologies through Tata Motors Full Throttle. The platform will help the company in organising activities in the area of motorsports including development and testing, said R Ramakrishnan, vice president, Commercial Passenger Car Business Unit, Tata Motors.
The participants from Tata Motors in the Desert Storm Rally are all experienced drivers with enough experience of racing in India behind them. We are confident of a good show in the rally as well as other racing events to be organised later,Ramakrishnan added.
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